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Business Spotlight: Hallmark Homecare

For the month of August, Premier Pointe would like to shine our business spotlight on Hallmark Homecare. Hallmark Homecare is unique in the marketplace. Unlike senior care agencies, they do not employ caregivers. They are a direct-hire placement service for the best independent caregivers in the market. Their unique model brings you:

  • Higher Quality Caregivers: Most agencies pay caregivers about half of what you pay the agency. By hiring direct, you can pay more than the going rate in the market, attract the best caregivers, and still save a tremendous amount of money.
  • More Consistency and Control: One of the biggest complaints from those who hire agencies to provide their care is the lack of control. Caregivers often turnover or are reassigned by the agency. When you hire direct, you are in complete control of the care plan and the schedule.
  • More Safety, Certainty, and Security: Background checks, drug tests, liability insurance, reference checks, credential checks, and more are part of safe hiring practices for in-home caregivers. Many agencies do all of these things, but some cut corners and you have no way of knowing for sure. When you hire direct through Hallmark Homecare, we ensure that all of these things are done for each candidate we bring you, and because you are ultimately the employer, all documentation is provided to you.
  • Tremendous Savings: Usually 30% to 40%!  Unlike agencies and registries, we only charge a one-time placement fee in most cases. The result is a tremendous amount of savings over time.


Denise Sullivan spent nearly 20 years in various marketing & sales management positions within the hospitality and healthcare industry, prior to becoming a Franchise Owner with Hallmark Homecare, Inc. While she found success in her corporate roles and career, the quiet voice within was always whispering to help others on a more personal level.

Understanding the aging and healthcare dynamics across the US, but especially in Florida, Denise’s mission was to find a way to keep seniors, veterans, and anyone for that matter, independent in their homes for as long as they could remain there safely. Hallmark Homecare was the natural choice. By serving as a private recruiter for families and clients searching for caregivers, Denise is able to save her clients up to 35% or more compared to other alternatives. Hallmark Homecare also offers more control over your homecare needs, greater continuity of care and a guarantee of satisfaction. Denise’s purpose is to provide families with a more affordable option to keep their loved ones in the comfort of their own homes. Denise also intends to continue building a vast network of resources for her clients with other like minded businesses to support the growing need in the Central Florida area. Hallmark Homecare serves multiple counties in Central Florida, and can assist with placements nationally.

If you or a family member has a need for homecare and would like information about hiring your own in-home caregiver, please contact Denise by calling the Premier Pointe office at 407-703-7022.  She will be happy to discuss the hiring process and answer any questions that you may have. You may also visit their website at www.hallmarkhomecare.com/centralflorida.

source: www.hallmarkhomecare.com/centralflorida


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